Hi, My name is Coco Dawson, an aspiring Creative Director. I’d describe myself best as a recovering perfectionist, who loves a touch of red in anything she creates. This extends to myself personally; you’ll never spot me without red nails or a birthday without a red velvet cake… I love the best of both worlds - copywriting and art direction and endeavour to show clients how I can help make their vision come to life, I find the process deeply rewarding and fulfilling.

I think it's so important to jump at any opportunity that comes your way. I have travelled to Paris to pursue studies in digital marketing in the Summer break of 2025, a study tour on intercultural communication in Vietnam in 2025 and a trip to Milan to study Advertising, music and TV through an Italian lens in the Winter break of 2026. I've had the opportunity to present three campaigns I've worked on collaboratively, one to the client themselves, TWOOBS, TBWA and TABOO agencies. I love to work towards projects and will take any opportunity that comes my way, this extends to my creative endeavours as well.

Outside of my studies, you’lI find me in search for inspiration and pursing other creative outlets. I have a passion for photography, journalling, travel, reading and editing YouTube videos. You’ll find me planning my next overseas adventure, journalling, labouring over photography or editing my latest video.